Ontario Virtual School
For more than a decade, OVS has been a respected leader in providing online high school OSSD courses (Grade 7-12) to students in Ontario, Canada and around the world.
Social Media
Pay Per Click
Graphic Design
Analytics
Advertising
Promotional
Social Media
More students are learning online now than ever before. With an increase in demand for their services, Ontario Virtual School understands that they need to be on the most popular social media networks in order to reach their target audience. Being active on social media is the perfect way keep your services top-of-mind when students are considering a shift to online learning.
We post daily for Ontario Virtual School on Instagram and Facebook. We've helped them reach over 1,000 followers in the first 6 months of working together, and we continue to engage with their social media audience in order to exponetially increase that number.
Original Content
One way we help them connect with their audience is by post original video content promoting their services.
By narrowing in on a highly targeted audience and boosting their posts with ad spend, we are able to reach more than 30,000 students each month.
With online school becoming more popular, these posts have proven to be highly effective at raising awareness of their services and driving quality leads to their website.
Graphic Design & Branding
We design highly branded and informative graphics to capture the attention of their audience and offer value to their followers. These posts are used on their social media as well as other marketing assets to create a consistent look and feel across multiple channels.
Each day on social media has a specific theme that we stick. For example, on #MathMonday we design a math related post such as a math tip, math question, or promote one of their math courses. This helps us create consistency so their followers know what to expect.
Promotional
In order to stay consistent across all channels, we help Ontario Virtual School design branded marketing assets that they use to market their services to other businesses.
Here is an example of a PDF we made for them to send to their clients digitally and also as a hard copy. We work closely with them to ensure that their brand is properly represented in all of the material that we produce.
We have access to thousands of high quality stock photos which we use to create the perfect imagery for their marketing materials.
Analytics
Social media statistics help us measure the progress of their campaigns. From organic posts to paid posts, we track the data to ensure that their accounts are consistently growing month-over-month.
Each month we provide them a breakdown of every account with comments on how they can improve. We commonly see an increase across the board for their social media accounts, and in the odd case where engagement has dropped we provide them with solutions to get back on track.
By tracking their statistics on a regular basis, we can consistently boost their presence and build and engaged set of followers.
*Numbers adjusted for confidentiality
